Saturday, December 23, 2006

MADNESS - IT MUST BE MADNESS


I GIVE UP...... SERIOUSLY

This is like.. the upteenth time I've looked for the original album cover from an 80's band and came up with Greatest Hits or Millenium Series or Vintage this or other......

The track, "It Must Be Love" is brilliant. I even remember
the album cover on its original American release. And
guess what?
This Ain't It Folks.......


BUT ANYWAYS.... This video is well done and it has a lot of unexpected things in it. I like the fact that SUGGS, (lead singer) is standing over an open grave and singing into it. "I Never Thought I'd Miss You.... Half as Much...... as I do".... adds a whole new perspective on it.

The entire thing could have taken off this way but it didn't it's light hearted. This shot in particular really puts a brave new view on this entire song. Its incredible that such a small scene can bring so much more emotion into this song and video. I remember when this was on the tape it was more or less passed over. The gang I ran with fancied, "House of Fun" as opposed to this one..... "It Must Be Love" was a special track. I made a mental note to myself that I thought it was very good and left it at that.

Its a break away from their heavy SKA sound. But they managed to put a good measure of comedy into the visuals.
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Cantu- Fascube-2006

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